Animatic

"An animatic is preliminary version of a video in which animated cutout figures are used instead of live participants and real objects. The animation will run as long as the real video." This animatic is is done by photographing the storyboard and peicing the photographs together using an editing programme adobe premier, each clip symbolises one from the real music video and is done so that the clips are the same length as we had written on the storyboard. Doing this helped us match the the timing of the lyrics to the images. The animatic helps bring the storyboard to life and helps to get a idea of what the music video is going to look like and if any shots don't work and need changing or adding.

Music video storyboard

Analysed lyrics

Shooting script

Tinie tempah - written in the stars

http://www.youtube.com/watch?v=YgFyi74DVjc&playnext=1&list=PL7601D7FB9D944065 Written in the Stars' by Tinie Tempah tells the audience the artists story and journey to success. The track is obviously influenced greatly by his own life and experiences. Tinie Tempah is shown performing on the top of a sky scraper, representing he rise to the top. The song opens with a low angle shot of the artist instantly showing the power and dominance of the artist. The video follows the conventions of music videos with the editing done to the beat, to create pace. The music also includes Eric Turner Him and the piano both are in contrast to the clean, white room during the chorus and he is not seen anywhere else than in that room on the piano. The artist is represented in a simple manor with just a black vest, long hair, this contrast the white room he is performing in. Maybe this is because the artist doesn't believe success needs to be portrayed through image and background but by their lyrics and how their lyrics show their struggle in life to success. This contrasts with the usual codes represented in R'n'B videos, e.g. flash cars and money. This is seen throughout the music industry and has become part of pop and rnb culture.